7 design principles of highly effective designers

Posted on Mar 31, 2014 in Create | No Comments
7 design principles of highly effective designers

They’re the kings of their profession. They have created design innovations and best-selling products. How are these design legends able to consistently deliver effective design, time after time? Here, in their own words, are 7 principles of highly effective designers: 1.     Design for people Successful designers put people and their needs, likes and aspirations at […]

IDEO transforms lives through design

Posted on Mar 24, 2014 in Discover | One Comment
IDEO transforms lives through design

The dictionary defines design as “a decorative pattern” or a “plan of something before it is made”. If design today means so much more, it is because of top design firms such as IDEO, which have pushed design into the realm of transformative experiences. Image: swipe sense [Photo credit: www.ideo.com] IDEO began operations in 1991 […]